“Promotion Power Pack”
They need you. So, why don’t they call you?
High end prospects look for design professionals all the time. Why don’t they find you?
Why do your competitors get the projects for which you’re more qualified? Why aren’t you a household word among those you need to know?
Why don’t key residential, commercial and/or retail prospects automatically think of you when they need a design professional?
It all has to do with the marketing you’re doing. Or, not doing.
The problem is, you may be your own best kept secret.
As good you are as a design professional, the right people don’t know about it. And they won’t know about it until you market yourself more effectively.
So, what are you going to do about that?
Don’t promise yourself that you’ll start marketing as soon as you can afford to. That won’t work, and you know it. That’s like trying to build a fire before you gather the wood.
You need to start promoting yourself and your services now. Not next week. Not next month. NOW! If you don’t market yourself and your business in these competitive times, you won’t be in business much longer.
That’s the bad news. Here’s the good news.
Now everything you need to know to promote yourself as a design professional is available in one set of books, tapes and other tools.
The Promotion Power Pack is designed to help you make a maximum marketing impact with a minimal investment of your time and money.
HERE’S THE Power Pack BUNDLE: 3 books, 8 audio CD’s, 1 manual, 1 booklet, and 1 pocket card.
HERE’S THE Power Pack BOTTOM LINE: The dozens of simple marketing strategies in this set will help you discover what it takes to get the people you need to know…to know you.
HERE’S THE Power Pack BREAKDOWN:
Sell Yourself: 501 Ways to Get Them to Buy from YOU (book) - It doesn’t matter how good you are if others don’t know. This blow-your-horn, toot-your-flute success textbook offers practical strategies on how to attach value to yourself. Here’s your guidebook for achieving peak profits and other results through personal promotion. Learn how to differentiate yourself, communicate with confidence, establish your expertise and make yourself memorable. The Personal Sale is the most important one you’ll ever make – and it can be the easiest, if you follow the strategies in this book.
Celebrate Marketing (book) – If there’s a shortcut to marketing success, this anthology is it. A variety of marketing experts share tips and insights on a wide range of topics – everything from on-line promotion and trade show marketing to networking and referrals. This book provides what you need to know to position your business, turn “niches” into riches, bond with your prospects and build rapport with your customers. There’s no better book to take the mystery out of – and put the magic in -- your marketing.
Confessions of Shameless Self Promoters (book) –Get Ready, Get Recognized, Get Rich! This power-packed book will help you do what your competitors don’t – think outside the box in your promotion. It’s filled with strategies, secrets, shortcuts and stories from 68 self promotion gurus. Great self marketing tips on technology, pricing, branding and more. Get insights on the latest in internet marketing – and fresh perspectives on such traditional promotion methods as direct mail.
The "Tele-Seminar Success Series" (7 audio CD programs) - a collection of CD's of the most popular tele-seminars I've ever presented. This "Business School in a Box" covers how to do high impact, low cost marketing; add “Wow!” to your website, “brand” yourself so that you can set and get higher fees – and much more.
Programs in this Series include:
Million Dollar Marketing on a Shoestring Budget– How to make a maximum marketing impact for a minimal investment in time and money.
21 Keys to a Killer Website–How to generate more buzz, traffic and business on your website. Learn how to get more people find to you, and to visit – and buy -- more often.
Work Less, Earn More: Master Your Time, Maximize Your Profits– Spend less time earning more money. How? By working – and marketing – smarter.
Twice the Price: Double Your Dollars as a Design Professional -- ten simple personal promotion steps that will help you double your fees and income.
Overcoming Price Objections: Turn Bellyachers into Believers -- what you can do and say to handle any price objection, any time, and turn those objections into opportunities.
Recession-Proof Your Design Career – marketing and other strategies than can help you thrive, rather than just survive challenging economic times.
The 12 Reasons You Earn Less Than You Could…and Should -- the 12 obstacles that hold you back -- and the marketing and other maneuvers to overcome them.
Dare to Be Different Self Promotion (booklet) – How are you going to get noticed if you play follow the leader in your marketing? “Dare to Be Different” shows you how to identify your uniqueness, and promote it in ways that others don’t. The stories and anecdotes will inspire you to market yourself as a one-of-a-kind design professional. This booklet will get you stepping out of your comfort zone and maybe even walking on the wild side in your marketing.
Break Out from the Crowd (manual) - What’s it take to stand out in these competitive times? The kind of cutting edge strategies included in this self marketing survival guide. Breaking out and standing out from the pack today involves more than a catchy brand or a unique selling proposition. It involves getting your message out in unique ways that help position you as the leader in your field. This manual provides some key stepping stones to that leadership position.
Victory Vocabulary (card) – The words design professionals use to describe themselves can make or break the deal. These 75 winning words are ideally suited for your personal commercial, website, voicemail and email messages, and other marketing materials. You’ll go from “striver” to “arriver” when you adopt the winning words on the front of this card, and the Self Promotion Success Principals on the back.
If you’re serious about boosting your bottom line, you need to get serious about your marketing.
The Promotion Power Pack is your toolkit for marketing success as a design professional.
It’s what you need to take the guesswork out of marketing. And it’s what you need to get high end prospects to think of, find and hire YOU
